UNIT delivers post-production on new Rainbow Riches Casino campaign produced by Girl & Bear Studios, directed by BLOK (1/3)
UNIT recently teamed up again with Girl & Bear Studios to deliver the post-production including VFX, 3D animation and sound design on the new Rainbow Riches Casino advertising campaign.
Directed by duo BLOK, these fun spots showcase the hottest new slot games available online. In this first spot, our ‘Hero’ along with his faithful accomplice, set off in their Rainbow Mobile in search of their pot of gold otherwise known as a world of Rainbow Riches.
For UNIT’s part, our dedicated VFX team led by Jonathan Box, created a range of stylised backdrops ranging from coastal road to rugged mountain tops. To guide the whole VFX process, our VFX Supervisor attended the six day studio shoot in West London.
We also cleverly built a distinctive animated rainbow which will be used across the whole TVC campaign including online and print.
Our talented VFX team managed to work across more than 90 shots across the whole campaign.
UNIT’s VFX Supervisor Jonathan Box comments, “a project of this scale required a lot of meticulous planning and look development right from the start. UNIT worked closely with BLOK to offer our creative input, making sure the VFX is visually impactful and grab the viewer’s attention. It was a great collaborative process and a fun campaign to have been part of”.
UNIT’s Jamie Thomas delivered the playfully jolly sound design.
Credits
Client: Gamesys
Product: Rainbow Riches Casino
Creative Director: Monty Verdi
Creative Team: Andy Wilkie and Ash McMahon
Account Director: Ed Loughton
Account Exec: Millie Stockford
Agency Producer: Frank Hanrahan
Production Company: Girl and Bear Studios
Director: BLOK
Producer: Frank Hanrahan
Exec Producer: Greta Wynn Davies
Production Manager: Joseph Fathers
Production Assistant: Charlie Doris & Hope Sutherland
Casting: Emma Garrett
Production Designer: James Hatt
DoP: BLOK
Stylist: Lucy Hagan
Hair & Makeup: Lou Hinton
Offline Edit: Whitehouse Post
Offline Editor: Adam Rudd
Offline Edit Producers: Amanda Jenkins & Annabel Bennett
VFX/Online Post-production: UNIT
Post Producer: Abi Klimaszewska
VFX Supervisor & Lead: Jonathan Box
VFX Artist: Leire Sanze
3D Animation: Will Davies
Sound Engineer: Jamie Thomas @ UNIT
Colourist: Alex Gregory @ No.8 London
Music Production: McCasso Music
Music Producer: Hils Macdonald
Composer (music): Sam Worskett
Composer (mnemonic): Richard Atkinson