Coppafeel!
Breast Cancer Awareness

Info

Agency

Fold7

Brand

Coppafeel!

Director

Ivana Bobic

Production Company

Riff Raff Films

Colour

UNIT Colour

Tags: Breast Cancer Awareness  Colour  Coppafeel  Fold7  Grade  Ian Baker  Online  UNIT Colour 

Details

Coppafeel's breast cancer campain all about trusting your touch and features a range of breast-shaped imagery, including boob juggling balls, to remind the public to check themselves. It was also the first advert to show a female nipple on daytime TV.

Sinéad Molloy, creative and brand manager at CoppaFeel, said: "Grab Life By The Boobs is a celebration of grabbing on to life and a reminder to all young people that getting to know their body is the best way to put the future in their hands.”