News

UNIT Handled the Online and Flame on Viral British Airways Safety Video

British Airways safety video, “A British Original Period Drama,” has soared to nearly one million views online.

Directed by the talented Sharon Maguire and featuring Oscar-winning costume design by Jenny Beavan, this five-minute video combines British wit with vital safety info. Featuring over 40 of BA’s own team members in period drama roles, this period drama inspired piece hit YouTube by storm, with 93,000 views in just 24 hours. 

UNIT proudly handled the Online and Flame elements to make this viral campaign a reality. 

PRESS:

The Guardian: https://www.theguardian.com/business/article/2024/jul/29/the-british-airways-safety-video-why-have-half-a-million-people-watched-it-online