BP – Lionheart

Info

Agency
PSONA
Director
Stewart Sugg
Sound Design
Chris Southwell
Colour
Scott Harris

Tags: Audio  BP  BP Lionheart  Chris Southwell  Colour  Grade  Post-Production  Scott Harris  Sound Design  VFX 

Details

Building on from last year's Energy with Campaign, BP are looking to explore the very moment atheletes had their energy from within ignited. For Richard Whitehead, this was the death of his close friend Simon Mellows who had introduced Richard to running.

Simon had lost his legs to sarcoma and ulitmately lost his life to the disease too. This ignited Richard's energy from within and gave him the courage to push on and win gold at the Paralympics in London 2012.