Samsung
‘Makes You Wonder’
Info
- Director
- Matt Huntley
- DoP
- Shaun Atherton
- Set Designer
- Katherine Burke
- Editor
- Pete Hills
- Production Company
- The Production Factory
- Producer
- Siobhan Lloyd
- Agency
- Ogilvy
UNIT
- Grade
- Harry Shelton
- GFX & screen comps
- Matt Rowley
- Producer
- Dale Heron
Tags: Business to business Colour Grading Harry Shelton mobile Phone Samsung Screen Comps Tech VFX & Screen Comps
Details
A new nationwide B2B creative campaign has launched for Samsung 'Makes You Wonder', strengthening SMB trust in the new Galaxy AI capabilities of the Galaxy S24 Series. ‘Makes you wonder how you ever worked without them’ celebrates a smartphone first for SMB’s with inbuilt AI tools including Live-Translate and Transcript Assist functionalities. The campaign also includes the first B2B activation bringing to life Circle to Search with Google.
UNIT collaborated working across three different projects showcasing some of the useful AI features carrying out VFX the Colour Grade by UNIT Colourist Harry Shelton, and Design & Screen comps for the latest AI campaign all by UNIT.
Business with Live Translate
Business with Transcript Assist
Circle to search with Google
